ADWEEK: How Three Brands Learned to Talk to America’s Youth Targeting digital natives The Boy Scouts of America is synonymous with building character, confidence...
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S. Truett Cathy, founder and chairman emeritus of Chick-fil-A, died Monday, Sept. 8, 2014. Born March 14, 1921, in Eatonton, Georgia, Cathy and his brother...
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Though her comedy was rarely Scout-appropriate, Joan Rivers, who died today at age 81, was a friend of Scouting. In New York City, the comedian and TV host...
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These Explorers were more than ready for some football. That’s why in 1965 a group of guys got together to form Explorer Post 467, sponsored by the Minnesota...
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ADWEEK: Experiential Marketing, A Merit Badge for Brands, August 25, 2014 Imagine a brand activation at an event attended by a high-energy crowd of...
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In 1939, Harold “Freck” Miller joined Pack 1, chartered to the Methodist church in Hamburg, Pennsylvania. Miller was the first in his family to...
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What is your definition of sustainability? As I visited BSA camps this summer, I realized there are huge gaps in people’s understanding of this...
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